The Absolu collection
Experience a deeper immersion into the stories behind Byredo’s most iconic scents. Crafted to offer a heightened sensory experience by amplifying each icon’s most vibrant essence, each Absolu de Parfum is not just a celebration but an elevation — a tribute to passionate artistry and craftsmanship.
With higher concentrations of fragrance for heightened, long-lasting intensity, the Absolu collection embarks you on an elevated olfactive journey into the rich dimensions of four Byredo icons: Mojave Ghost, Blanche, Bal d’Afrique, and Rose of No Man’s Land.
The campaign unveils a series of exquisitely bold images that capture the raw intensity of each Absolu de Parfum, exploring the liquid essence of every elevated ingredient and bringing our most iconic fragrances to life in their most expressive form.
New Scents
A celebration of our icons, intensely crafted. With these reimagined compositions, the Absolu collection reveals new dimensions of the olfactive profiles behind our signature scents. Discover a heightened sensory experience enhanced by higher concentrations of fragrance.
From the woody soulfulness of Mojave Ghost to the sensual contrast of Blanche, from the addictive depth of Bal d’Afrique to the smoky intensity of Rose of No Man’s Land, discover rich new dimensions of these signature scents.
Beyond the fragrance, the homage to craftsmanship is reflected in the newly redesigned bottle. The textured cap, inspired by Yakisugi, the Japanese art of charring wood, embodies the deep intensity, transformation, and enduring strength that mirrors the essence of the Absolu. An embodiment of contrasts, the cap opens to reveal the industrial silver and gold atomizer spray, which complements the bottle’s elemental design. The clean curves of the glass reveal the intensified hue of the rich concentration of fragrance within.
The Collection
